Marketing Funnel – Tennis Coach

ABOUT: Reach the best seller status, by creating sales funnels, building and maintaining a social media presence, and optimize the books listing and categories.

CLIENT: Author and Creator of Locker Room Power (LRP) David Sammel, is an International Tennis Coach and widely respected consultant across the spectrum of professional sport.



Named as a world top 50 coach by Nike from 1996-2002, he furthered his coaching career with prominent roles as National Coach and National Coach for Men for the Lawn Tennis Association. In 2006 David set about founding the Monte Carlo Tennis Academy in Monaco, alongside Jez Green. In the goal to establish a top International High Performance Tennis Centre in the UK, the academy was relocated to Bath and in partnership with Bath University, became TeamBath-MCTA of which David is now Head Coach.

David has over 25 years in world tennis, coaching international players to career high rankings, many of whom have represented their countries in the Davis Cup and Olympics. David is an official ATP Coach member as recognition of his many years on tour. David currently coaches Samantha Murray, Richard Gabb, Marcus Daniel and Toby Martin. In addition, he regularly contributes to interviews by the UK tennis media including BBC Radio 5, The Times, SkySports and a contributing editor for Tennishead Magazine and

Website: and (landing page)

Our Task


Creating new books covers for present and future books, optimizing sales and building a better author brand and help sell more books.

Skills Involved


  • Photoshop
  • Design
  • Conversion
  • Colors
  • Facebook
  • Retargeting
  • Email Marketing
  • Book Publishing
  • Split Testing
  • Video Marketing
  • Video Ads Creation